ATLANTA – May 10, 2005 – Ross Systems (”Ross”), a leading global provider of enterprise software solutions and a subsidiary of CDC Corporation (NASDAQ: CHINA), today announced the launch of Sales Analytics, the first application in its next-generation Enterprise Performance Management (EPM) suite. The iRenaissance EPM suite builds upon prior analytics solutions from Ross to deliver out-of-the-box dashboard applications designed for the process manufacturing industries. The iRenaissance Sales Analytics application enables process manufacturers to monitor and adjust sales and customer service performance using timely and actionable information from the Ross ERP, Supply Chain and Customer Management systems.

According to an AMR Research study by Jacqueline Coolidge titled EPM Spending 2004-2005, December 2004, “EPM spending is driven by a need to support core business processes, including setting objectives, measuring performance against targets, and reacting to changing business conditions.”

With iRenaissance EPM, customers can better meet business goals by closely monitoring product profitability, reducing inventory, streamlining production, improving on-time delivery performance, minimizing stock-outs and increasing sales for targeted products.

“The new iRenaissance EPM application delivers benefits not possible with the generic business intelligence tools we’ve been using,” said John Shaw, director of IT for Litehouse Foods, a manufacturer of more than 600 salad dressings, sauces, dips, herbs and marinades that are sold in grocery stores and restaurants across the U.S. “Business Intelligence (BI) tools require significant additional investments to define and build our business functionality. With iRenaissance Sales Analytics, a complete application, we saw immediate results.”

Within two weeks, Litehouse Foods reduced sales data analysis from days to minutes and began tracking the actual margins based on individual products, customers and sales people to better understand trends in their business and act on them in real-time. The Sales Analytics application places relevant sales and customer service information, in the hands of an organization’s management team, in an easy-to-use actionable format.

Key benefits of Sales Analytics include:
Enhanced Visibility: The sales analytics application offers more than 30 user-customizable, visual dashboards. With the ability to zoom in and drill-down on sales and customer service data, organizations can accurately analyze the profitability of products and customers to expose the effects of changes in price, cost, volume, service levels and order rates. Measuring these and other key performance indicators, companies can optimize their balance between cost, price and customer service to maintain a competitive edge in their markets.
Improved Functionality: With multi-dimensional analysis, Sales Analytics offers customized views in each dashboard enabling users to analyze data based on relevant criteria. For example, analysis can be narrowed down to a specific customer, timeframe and product, allowing linked views of products purchased by that customer during a specified timeframe. Additionally, decision-makers have the ability to save and repeat custom reports and personal alerts.
Better, Faster Decision-Making: Sophisticated pre-built reports give companies a complete view of customer and sales data within seconds, allowing organizations to see trends in sales, profitability and service levels as they occur. Armed with more timely and accurate information, manufacturers can make better decisions and take corrective actions more quickly. In addition, when actual results exceed acceptable thresholds, users can be notified immediately in order to proactively find and address the root cause.
“We are long past the days when manufacturers used software development tools to build their general ledger and other core enterprise systems,” said Eric Musser, CTO for Ross Systems. “Today, these companies no longer need to use BI tools to build their analytics systems either. Generalized business intelligence tools are slow to implement, costly to maintain and often fall short of addressing the critical needs in process manufacturing. Ross’ industry-specific, EPM applications can be fully deployed in a matter of days to help process manufacturers rapidly and cost-effectively attain their profitability and customer service goals.”

For additional information regarding the AMR Research study, please visit http://www.amrresearch.com/Content/View.asp?pmillid=17799&logBH=yes&onyxid=354083.